LFW Autumn-Winter '16: Who are the London Fashion Week brands to bank on? How share prices for Marks & Spencer, Burberry and Mulberry are shaping up ahead of the the shows

 
Hayley Kirton
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Burberry Prorsum Runway - London Fashion Week SS15
From Burberry to The Cambridge Satchel Company, these are the business stories behind LFW (Source: Getty)

In a little over four days time, London will be buzzing with trendsetters as Fashion Week arrives in the capital. But, apart from rerouting your commute so it doesn't head through Soho, what does this mean for the average City A.M. reader? Here's a run down of the business news you need to know for some of London Fashion Week's key players:

Burberry

Burberry Group Burberry Group | mobile image

Something of a London Fashion Week staple, Burberry will be showing its latest collection, designed by dual-titled chief creative and chief executive Christopher Bailey, next Monday. Notwithstanding a slightly rocky January, shares in the company have been trading steadily over the past three months, falling only six per cent.

However, there's been some legal trouble for the company recently. Last week, the British label filed a formal complaint against US retailer JC Penney, accusing it of using its trademarked pattern on various pieces of merchandise.

Marks & Spencer

Marks and Spencer Group Marks and Spencer Group | mobile image

The high street giant will be kicking off the week with a presentation on Thursday night. However, share price in the company has not been looking particularly healthy as late, dropping nearly 18 per cent over the last three months.

The company has also recently experienced a shakeup at the top. Last month, the retailer announced that chief executive of six years Marc Bolland was stepping down, while Steve Rowe, executive director of general merchandise, would be replacing him.

The Cambridge Satchel Company

Hopefully, the London weather will have picked up by the time the quirky accessories brand hosts its garden party on Friday night.

The company's founder Julie Deane showed off her business clout recently when she unveiled her recommendations for the self-employed as part of a review commissioned by David Cameron last year, urging government to cut excessive red tape.

Shrimps

Bad news for fashionistas who like a weekend lie-in: Shrimps, known for its off-beat outwear, will be taking to the catwalk on Saturday morning.

Not only have its neon faux fur pieces captured the hearts of fashion editors, they've also swayed certain venture capitalists, who have snapped up a 24 per cent stake, it was revealed last December.

Mulberry

Mulberry Group Mulberry Group | mobile image

The Somerset-based handbag company will be showing its latest collection on Sunday afternoon. Share price for the luxury brand has inched up slightly over the last three months, increasing by just under six per cent.

The company has been undergoing a business transformation recently, with its half-year results in December suggesting changes had started to take shape.​

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