BMW chief executive Harald Krueger faints at press briefing

Madeline Ratcliffe
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The BMW spokesman said “I'm a bit lost for words" (Source: Getty)

BMW's chief executive Harald Krueger fainted during a press briefing in Frankfurt this morning.

Krueger was presenting the manufacturer's latest car models at the International Motor Show in Germany when he collapsed.

He was able to walk when he was helped off stage by two men, as the BMW spokesman on the public address system announced: “I'm a bit lost for words.”

A BMW spokesman told Reuters: “Harald Krueger experienced a moment of dizziness. As a result, the press conference was cancelled in order that Mr Krueger could be examined by a doctor. Mr Krueger's health is stable and he is recovering well.”

Chief financial officer Friedrich Eichiner took over the press briefing.