Did someone say free booze?
Hot on the heels of Carlsberg's stunt giving away free beer in Shoreditch, another company has hidden hundreds of envelopes around London with vouchers ranging from a free cocktail to up to £50 towards your bar tab.
Nightlife website DesignMyNight is calling it a “smile surprise” campaign, the first of which will take place tomorrow (Friday May 1), with prizes totalling £5,000 up for grabs for Londoners quick enough to spot the hidden envelopes.
It has partnered up with venues including Trapeze, Adventure Bars, Thirst Bar, Simmons and the Old Queen's Head, as well as many others, to offer the capital's thirsty revellers something towards their Friday night (or, let's face it, afternoon) out.
DesignMyNight promises: “No catch. No need to sign up. Nothing. Just the delight of putting a smile on lots of Londoners’ faces.”
If you're keen but need a few hints to get you on your way, Challenge Anneka style, keep an eye out for the hashtag #beermatpressie.
And if you can't make it this Friday fear not – there will be plenty more nights like this over the coming months.