Penny off a pint? George Osborne knows how to keep the pub-going public happy.
For the third year in a row, the chancellor has cut beer duty, keeping the good times rolling for the pub industry.
A single penny cut may not sound much, but breweries and pubs are toasting the news.
Along with the scrapping of the beer duty escalator, the measures have resulted in tax on beer now being ten pence lower than it would have been under the previous rules.
While the tax is paid by beer producers and doesn’t strictly put a penny in pubgoers pockets for each pint they drink, the effect of cuts on duty have an overall influence on beer prices.
Some pubs do choose to pass on the penny saving direct to customers, but they also benefit from breweries and pubs doing better overall, demonstrated by the fact that beer price inflation is at its lowest in years.
What's good for pubs is good for drinkers.
Beer drinkers are better off by a combined £180m, the British Beer and Pub Association (BBPA) say, as seven in 10 pub goers opt for beer when they get to the bar.
How much less will you spend on beer tax this year? Enter the number of pints you drink to find out.