Lender lobby’s animated pitch

Charlotte Henry
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THE COUNCIL of Mortage Lenders (CML) yesterday set out its election manifesto, as a short video.

The animated clip lays out many of the policies the CML wants part­ies to consider for the election, to help “the old, the young, and the in-betweeners” including promo­tion of shared equity opportunities.

Paul Smee, director general of the CML, said: “The mortgage market is a £1.2 trillion industry, and housing a key electoral issue.”