Huawei doubles its premium smartphone shipments globally

Oliver Smith
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HUAWEI said third-quarter smartphone shipments jumped 26 per cent year-on-year, doubling the number of devices it shipped in the high-margin premium market dominated by Samsung and Apple.

The Shenzhen-based firm, which is also the world’s second-largest telecoms equipment maker – and the third largest smartphone maker – shipped 16.8m units globally in the quarter ending 30 September, according to Huawei’s filings.

Around a quarter of those were mid- to high-end devices, more than twice as many as the same period last year. Huawei, like Chinese rivals Lenovo and ZTE, is better known for selling low- and mid-priced handsets in emerging markets, but is focused on growing its high-end business.

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