Best of the Brokers for 24 July 2014

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Jefferies has initiated with a “buy” rating, with the target price at 350p. The broker believes the retailer has an excellent track record, with clear scope to grow stores, particularly in the south of England, and thinks that B&M is likely to continue to grow sales and win market share.

Investec has increased to “buy” from “add”, cutting the target price to 501p from 503p. While underlying trade is on track, the broker reduced its forecasts due to currency headwinds, but upped its rating to buy as the stock price falls in recent weeks increases the potential upside.